CTA button is also easy to use for smartphone users

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Call to action with image The Sparkasse uses images that create sympathy in the viewer. If the user can identify with the people shown, for example because they are in a similar life situation, their willingness to follow the CTA increases. placement The best call-to-action will be of no use to you if the users don't see it. No matter whether on a landing page or in a sales letter: the CTA must be in the visible area. The user notices it immediately and is aware that this option for action exists. Call to action in email marketing Opentable wants to recommend restaurants to me via email. The red CTA button is just visible above the fold and is supposed to make me want to click.


If you provide the user with detailed information about a product or service on a landing India Car Owner Phone Number List page, you cannot trust that they will obediently scroll back up to the CTA button after reading. Logically, you should also place the CTA button at the end of the page or text section. Don't miss any more posts: THE newsletter in online marketing Do you like this blog post? If you want to regularly keep up with the latest trends in online marketing, then subscribe to our newsletter now. Over 18,000 subscribers trust us. Subscribe now It is also important that you give the call-to-action the space it deserves: If the button - as in the example above - has space to have an impact, users will perceive it better and it will also appear more important. Size Always pay attention to the environment in which you place the button and adjust its size accordingly.




It shouldn't be overlooked, but it shouldn't be too intrusive either. Especially in the mobile sector, the button shouldn't be too small because the user should be able to tap it without any problems. large mobile-optimized button At janrain.com the  By the way : A whole range of tools will help you create a good CTA button. Björn W. Schäfer presented the nine best tools with a focus on WordPress on Vjsual last summer , from Mailchimp (CTAs for email marketing) to Easy Share (CTAs for social media success). Ready for Wonderland Creating an effective CTA button is not rocket science.